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School supplies and small chalkboard with Back to School written on it

Back-to-School Promotional Products

A+ Back-to-School Promotional Products

Back-to-school season is a unique time of year that ignites excitement and anxiety and everything in between for students, teachers, staff, and parents. Building on the enthusiasm, and to help ease anxiety, schools of all types have events to boost their sense of community and assist with all the fears that can follow.

Giving out promotional products is one way to help get students leaning toward the excitement side! Sometimes, the school Parent Teacher Organization can ease the budgeting burden of items like this, but local companies are usually willing to donate promotional items. For example, an orthodontist’s office or florist sees schools as an important part of the community and knows parents are potential customers.

School-related promotional products are perfect for students and teachers and are usually less expensive than typical choices. Here’s a list of A-plus promotional product ideas for the back-to-school season.


Folks of all ages love a fun-shaped highlighter. Impress your clients by giving them these three options to choose from. They are all full-color digital imprint with two-side availability. Check out the two-sided and color tips, triangular shaped with three color tips, and the star-shaped five color tips.

Sticky Notes

Who doesn’t love these? Make sure your message gets noticed with this large Souvenir® Sticky Note™ adhesive notepad. It includes free setup, bleeds, and optional ruled lines or a non-dated weekly calendar grid.

Mylar Flag Booklet

Use the colorful flags in this booklet to help you mark important passages of text while studying for a big exam. This product offers a 4-color process imprint on the booklet covers (front and back) and five mylar flag pads.

Sticky Note™Cube

Every teacher needs one of these on their desk! The Souvenir® goingreen™ Sticky Note Cube is stylish, functional, and eco-friendly. Made with 30% post-consumer recycled paper fiber, it features a vibrant 4-color process imprint on all 4 sides

Decals and Magnets

Calendar magnet: Custom square cut annual calendar magnet printed in spot color with an economic 19 mil product will be displayed in the classroom and at home.

School logo vinyl decal: Show your school spirit with a mascot decal that can be used on a vehicle window, decorate a metal water bottle, or a laptop cover—so many places to use this promo product. Kwik-Stik Custom Vinyl Decal with lo-tac adhesive with spot color printed on white or clear vinyl with a Lo-Tac adhesive back.

Reusable Bags

Environmentally responsible, needed bags that have your school logo. Reasonably priced bags with their school logo will be a loved and utilized item that also shows school spirit as the teachers, students, and staff will use them often.

Tote bag: Great professional, denim-look tote at a low cost. The Bohemian Non-Woven Tote is made from 80g non-woven polypropylene. Three separate pockets on the front side. Large main compartment opening. Two 21″ self-material handles. Good for the environment and trendy too!

Retro brown lunch bag: “Brown bag-it” in style with this lunch bag! The bag is made with 50% recycled kraft paper laminated onto non-woven polypropylene with a silver foam insulated main compartment. It has a hook and loop fastener for the main compartment and a front slash pocket and a handy 17″ carry handle. The inside of the bag is easily wiped clean with a damp cloth.

Drawstring backpack: Here’s an economical drawstring backpack, that’s large enough to hold many of your belongings. The bag is made with non-woven 90-gram polypropylene. The double cords act as drawstring closure and backpack straps. It has reinforced triangle bottom corners with metal grommets.

Food storage bag: Help reduce single-use bags! This reusable PEVA food storage bag is eco-friendly, non-chlorinated, and odorless, and is a responsible alternative to disposable food storage bags. Perfect for sandwiches, fruits, veggies, and other snacks, but also ideal for organizing office supplies like elastics and paper clips, or as a toiletry bag. Refrigerator and freezer safe. Hand wash only. The bags are not microwaveable.

Stimulation Items

Sensory stimulation toys can help reduce stress, anxiety, and boredom. Maybe it is best to remind students to keep this out of their hands during instruction time, but these types of fidget toys have proven they have a place in students’ hearts.

Push pop bounce ball: Made of soft silicone material that is non-toxic, durable, and washable.

Round ball keychain: Attached to a backpack or on a key ring, this round ball-shaped polyurethane stress reliever keychain is durable and can take the squeezing all year long.

Light up yo-yo: Talk about timeless! Everyone loves a yo-yo. The light-up yo-yo’s feature two ball bearings to allow for an easy return, as well as a red light that turns on when in use. Includes 2x LR41 button cell batteries, inserted and replaceable.

The start of the school year is a great time to stock up on promotional products that can help get students excited for the new semester. Whether you’re looking for something fun and trendy or classic and timeless, our trusted distributors have everything you need to make your clients’ back-to-school promotions a success. And don’t forget to go “back-to-school” yourself and learn new tips with Kaeser University!