What Is a Buyer Persona?
Buyer Personas: What They Are and How to Create One As a small business owner, it’s essential to understand your
New Employee Welcome Gifts
5 Best New Employee Welcome Gifts In all aspects of life, first impressions are a big deal. When it comes
How to Write an Elevator Pitch
How to Write an Effective Elevator Pitch for Your Promotional Products Business An elevator pitch is a short, persuasive speech
Customer Service Best Practices
5 Customer Service Best Practices That Will Keep Customers for Life Customers are the core of every business and should
How to Self-promote Your Business
Creative Ways to Self-promote Your Own Business with Promotional Products Selling promotional products is a competitive career, but taking thoughtful,
How to Write a Sales Plan
How to Write a Sales Plan for Your Promotional Products Business If you’re in the promotional products business, then you
Business Gift Ideas for the Holidays
22 Business Gift Ideas for the Holidays to Share with Your Clients When summer ends, the perfect time to recommend
B2B Email Marketing
How to Start a B2B Email Marketing Campaign If you’re like most Business Owners, you’re always on the lookout for
Back-to-School Promotional Products
A+ Back-to-School Promotional Products Back-to-school season is a unique time of year that ignites excitement and anxiety and everything in
How to Build Rapport
How to Build Rapport with Clients As a small business owner, you know that it’s important to build rapport with